Scott Volkswagen blog, home to German engineering and excellent customer service in East Providence, RI since 1957, is proud to announce its latest step into social media. Recognizing the role of platforms like Twitter and Facebook in customer retention and conversation, Scott Volkswagen launched its blog earlier this month as a third point of engagement.
“The customers enjoy using social media and that’s why we choose to use it,” said Brad Scott, general manager of Scott Volkswagen. The use of Facebook for automotive reviews, related video and dealer incentives spurred Scott VW to consider expanding into a stronger web presence. The Providence, RI-based dealer has been on Twitter, Facebook and YouTube since December 2009.Its blog (http://scottvolkswagen.wordpress.com) now active car news